Med Lab Supply

Research Laboratory Supply is a wholesale distributor of glassware, syringes, gel caps and aromatherapy products. Research Laboratory Supply is headquartered in Pompano Beach, Florida. Research Laboratory Supply has a revenue of $1.6M, and 47 employees.

Med Lab Supply

108%

Increased Overall Traffic By

43%

Increased Overall Revenue By

73%

Increased PPC Revenue By

29%

Increased AOV By

Objective Of Med Lab Supply

Med Lab approached Rave needing to be migrated off of Magento 1 site onto Magneto 2. The Magento 1 site was buggy, unstable, slow. Additionally, their Digital Marketing campaigns were running at a loss, specifically PPC and Google Shopping campaigns The majority of their traffic was coming in from poorly targeted, low converting campings and misaligned landing pages. From a technical SEO perspective, the store was completely unsound which also required a complete overhaul and site wide effort to optimize and restructure pages, images, tags, etc.

Implementing Multiple Features

M1 To M2 Migration

M1 To M2 Migration

With Magento commerce functionalities that were used or needed for the future (like B2B accounts).

Ensuring Platform Effectiveness

Improve Business Efficiency

Improve Business Efficiency

Take up all digital initiatives, site maintenance & ongoing development in unison with marketing initiatives.

M1 Enterprise to M2 Open Source

Platform Stabilization

Platform Stabilization

Stabilize existing Magento 1 site for the duration of the project.

Reducing PPC Spend

Ad Campaign Optimization

Ad Campaign Optimization

Optimizing the smart shopping campaign and developing qualified search ads.

Boost SEO Metrics

Improve Organic Reach

Improve Organic Reach

Drive unpaid, qualified traffic, and improve overall channel metrics.

Data Transparency To Admin

Report Management

Report Management

Provides, holistic, multi-touch attribution reporting.

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